About

Strategic content marketing services to help fast-growing organizations increase brand exposure and drive growth.

Company

Who we are

We’re a team of professional writers, editors, and marketers with a passion for telling stories that get you noticed. We collaborate with scaling businesses to implement your unique vision through research-backed content.

With 14 years of content marketing expertise and a deep portfolio of long and short-form content, ContentWorm is a reliable extension of your in-house team. Drawing from a strong foundation in business development and analytics, we understand how content fits into the bigger picture — and we tailor our writing accordingly.

You have tons of great insights to share with your audience. Let’s communicate them in a way that makes an impact.

Introduction

Founder & Chief Content Strategist

DR. KATRINA OKO-ODOI

I founded ContentWorm to support high-growth companies with their evolving content needs.

In my work with large and small B2B organizations, I saw a need for an outsourced team of professional content specialists to bring the stories and visions of mid-sized businesses to life. 

If you’re looking for content help without the costly offerings of a marketing agency, we offer a lean model focused on quality content that speaks for itself.

I’ve hand-picked and trained all of our team members. Each writer and editor is a native English speaker with a degree in Writing, English, or the equivalent and deep understanding of content marketing and SEO best practices.

In everything we do, professionalism shines through.

Services

What we do

With our high-level content strategy services, we stay in step with your larger strategic goals to help you achieve your desired results.

Once we have a strategy and content calendar in place, we dive into targeted content creation for your various channels, ensuring alignment across each platform for a consistent and effective central message.

Finally, we advise you on promotion to effectively sync your content development, digital marketing, and sales efforts to drive success.

Effective content does the following:

Tells your story in a way that resonates with readers

Builds rapport to connect and foster trust with your audience

Nurtures leads by serving up the right information at the right time

Generates brand recognition for your organization

Aligns with your company’s marketing and sales strategy

Drives traffic and leads to conversions