Web Content Writing

Capture the Essence of your Business with ContentWorm 

You need concise, targeted content that pulls in your audience. But you also need to highlight your services/products and brand personality. How can you strike the right balance? 

The answer is ContentWorm.

We lend a helping pen to tell your story on the web. 

We craft SEO-optimized content written by professional writers in your industry. We give your the content on your site personalized care to boost SEO, increase traffic, and build your authority.

Whether you need a new site written from scratch or want a content facelift, we make the magic happen.


Our proven five-step process delivers the content you need.

STEP #1: Discovery

We get to know your brand inside and out. We learn your personality and goals with a questionnaire and one-hour discovery session. 

STEP #2: Research

We gather information on the market, keywords, and your competitors. 

STEP #3: Ideation

Our team develops a driving theme and concept for your content.

STEP #4: Content Development

Our team of writers and editors makes the magic happen! They put words to your overarching concept. 

STEP #5: Review, Discuss, and Refine

We work closely with you to polish the content until it’s ready for showtime.


What's Included:

ContentWorm: Web Content Writing

We not only write your content, but also optimize it for SEO and conversions.

Each webpage comes with:

  • Title tag
  • Meta description
  • Target SEO keywords
  • Tone and style tailored to your brand
  • Headlines and subheads
  • Compelling copy
  • Two rounds of revisions

Two Options—Endless Possibilities

We offer two web content services tailored to your unique needs.

Need brand new content? Our Fresh Content Writing is for you.

Fresh Content Writing

If you don’t have any content and need to start from scratch, Fresh Content Writing is for you. We capture the essence of your business in as few words as possible to engage your visitors, nurture leads, and drive sales. All copy is search engine optimized to get your new site more views. 

Fresh Content Writing includes copy for the following pages:

  • Home
  • About Us
  • Products/Services
  • Additional Pages
  • Standalone Landing/Squeeze Page

Custom website packages are available.

Web content not so hot? Get a Web Content Refresh.

Web Content Refresh

Does your current web content fall flat? It sounds like you need a refresh.

Our Web Content Refresh evaluates your current content. We work with you to refine messaging and revamp your content.

We first look at your existing copy as a foundation. Our team then edits, restructures, and adjusts phrasing to make it more effective.

This option is best if your business has grown and you need to overhaul your content, or if the messaging isn’t quite right and needs some fine-tuning. 

Please note that this service does not entail a full rewrite.