Sales funnels are a critical way you bring in business. For an effective funnel that converts, you need to have authoritative long form content. A white paper is the perfect way to qualify and nurture your hot leads. ContentWorm writes in-depth content to showcase your expertise—without you lifting a finger.

How It Works

1. Discovery Session. This onboarding call lasts 30 – 60 minutes. During this time, we go over your business goals and develop a content strategy.
2. Creative Brief. ContentWorm provides a brief that determines the direction and terms of the project. This will include high-level messaging, a timeline, and an outline of the white paper.
3. ContentWorm writes the first draft and sends it to you for review.
4. We make any adjustments, if needed.
5. The final product is sent over as a Word doc.